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  3. Syncrosoft = Steinberg - what does that mean?

  • Syncrosoft = Steinberg - what does that mean?

    S
    S
    Wow, what does that now mean?
    As a long time Steinberg customer (well, by the time my Steinberg stuff got reduced to one product - due to discontinuation and selling stuff) I can just see - a company that had bad Mac support was taken over by a company with bad Mac support (chaos product policy and arguable CRM)
    Maybe not the best business event of the day ...
    best
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    What does what mean?

    DG
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    @DG said:

    What does what mean?

    DG

     

    I believe Steinberg have acquired Syncrosoft.

    Colin

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    @DG said:

    What does what mean?

    DG

     

    I believe Steinberg have acquired Syncrosoft.

    Colin

    Ah. Well it can't be any worse than the deal for PC users when Apple bought eMagic. [^o)]

    DG
  • cmC
    VSL Team
    cmC

    well, only an assumption ... but since it appears steinberg would like to gather a larger market share on the OS X platform this should rather help to iron out inconveniences ... christian

    and remember: only a CRAY can run an endless loop in just three seconds.
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    @cm said:

    well, only an assumption ... but since it appears steinberg would like to gather a larger market share on the OS X platform this should rather help to iron out inconveniences ... christian

    it appears like that? Well, maybe they should start by adapting OSX standard - IAC (Cubase SX 1 - 3 always crashed with that), AU plugin support etc. - Would be nice to see them with better Mac support, but well, ...
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    @DG said:

    Ah. Well it can't be any worse than the deal for PC users when Apple bought eMagic.

     

    DG

    Well, just asking what Mac users should say, at least for PC users suffering is over. We now have 'no communication', Atari-like editing since we still were on Atari, etc. - Ok, Ultrabeat is rather cool and there is still a lot of stuff from Emagic in there ....
    But well, then - Cubase SX1 was worse and it did not get really better on Mac LOL (the concepts behind Cubase and the paradigms are excellent, the implementation has still catch up with the rest ... - maybe it would not have been the worst for the image of Steinberg if they had tropped OSX support back than ...)
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    @cm said:

    well, only an assumption ... but since it appears steinberg would like to gather a larger market share on the OS X platform this should rather help to iron out inconveniences ... christian

    it appears like that? Well, maybe they should start by adapting OSX standard - IAC (Cubase SX 1 - 3 always crashed with that), AU plugin support etc. - Would be nice to see them with better Mac support, but well, ...

    best

    I can't really comment on IAC, but as Steinberg invented VST and it is a cross-platform standard, it's really a case of Apple shouldn't have provided their own, knock-off version that only works on their OS and hardware.[:D]

    Regarding Steinberg and Mac support, I think that it's pretty much a miracle that they have survived at all on Mac, as Apple have stacked the deck so heavily against them. FWIW, one of the reasons that I use Nuendo is that it is cross-platform. for me this is very important, because there may be a time where there are advantages to using OSX or OSXI or OSXII, so I would be able to use the same sequencer. It also means that changing back to Windows wouldn't be a problem either. I see safety in choice.

    DG
  • S
    S
    Maybe not the right place to discuss that but ....
    Well, DG, I think we can discuss this for years (and still nothing might change), but this might not be the place to do so. I see things quite differently and I understand that some people need and want cross-platform support, others need and want platform integration. IMHO, a priori, these two do not exclude each other .... (Steinberg uses CoreAudio now and dropped ASIO on Mac, don't they?)
    However, back to the topic ....
    But the thing is, that I am really concerned about syncrosoft - not really known to be hassle-free and user-friendly (LinPlug just dropped it and decided for his customers in fav over protection techniques, Scarbee experienced comparable troubles with the Steinberg/Syncrosoft combo). And Steinberg is not really know for efficiency, good customer support (cubase 3.12 - LOL), and reliable product life-cycles. And those things (efficiency/transparency and reliability in all ways) are IMHO a major criteria for a copy protection.
    As VSL is quite an investment and normally a major part of a setup this is quite concerning ....
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    @steff3 said:

    Maybe not the right place to discuss that but ....
    But the thing is, that I am really concerned about syncrosoft - not really known to be hassle-free and user-friendly (LinPlug just dropped it and decided for his customers in fav over protection techniques, Scarbee experienced comparable troubles with the Steinberg/Syncrosoft combo). And Steinberg is not really know for efficiency, good customer support (cubase 3.12 - LOL), and reliable product life-cycles. And those things (efficiency/transparency and reliability in all ways) are IMHO a major criteria for a copy protection.
    As VSL is quite an investment and normally a major part of a setup this is quite concerning ....

    AFAIK Steinberg has always been a big share holder in Syncrosoft, so I'm not sure why you should feel that things have changed for the worse. Now if Steinberg didn't believe in cross-platform applications you would possibly have cause to worry.....

    Regarding Steinberg customer support, I would totally agree. However, neither Syncrosoft or iLok believe in customer support. In fact the "zero down time" that iLok offers is not much more than a rip-off, when you read the small print. IMO there are very few organisations that have good customer support, VSL being one of them, but I can think of many worse buyers for Syncrosoft, and I'm sure you can as well.

    In any case if there is cause for concern I'm sure that VSL will be on top of it, as I would imagine that they are becoming one of Syncrosoft's biggest customers

    So in answer to your original question I don't think that the purchase means anything, and it may even improve things.

    DG
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    @DG said:

    Ah. Well it can't be any worse than the deal for PC users when Apple bought eMagic.

    DG

    Ack, I remember that. "Oh sorry guys, this program is now Mac only!" [:)]

    I had just invested in Logic Audio Gold at the time.

    Ended up using the same version (the final one) for several years, before finally switching to Cubase.

    Oh well.

    Best regards,

    Henrik
  • Mark SchmiederM
    Mark SchmiederM

    Yamaha owns Steinberg, and Yamaha is well-known (and deservedly so) for having excellent customer relations.

    Steinberg is still run as its own company, but I am sure Yamaha will exert pressure if it seems user's needs are not being addressed.

    I wouldn't worry about this one; it can only be an improvement on the status quo.

    I just wish somebody good would buy PACE (iLok) now. :-)